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9:38 a.m. March 24, 2012
Local ad agency goes to NY and brings Google's Secrets back to Knoxville

new york
TradeMark Advertising, a local ad agency sent company representatives this week to attend the lauded SES conference in New York. Image courtesy of TradeMark Advertising.

KNOXVILLE -- TradeMark Advertising, a local ad agency sent company representatives this week to attend the lauded SES conference in New York. The SES conference is the leading global event series for search and social marketing.

trademark advertsing3,500 to 4,000 online marketing professionals attend SES New York each year to keep up on best practices, walk the marketing services and technology exhibit hall and network with their peers. The agenda included sessions, case studies and workshops designed to help online professionals do their jobs better. "We will be able to bring back insider information from top people in the field, that will help our clients gain and maintain a web presence far stronger than their competition," says George Corley, CEO & Director of Web Services for TradeMark.

"Our clients are always asking "how do search engines determine my rank" or the more common "how do I reach number one!" Our commitment to our clients and our staff is what drove us to buy our way in to this exclusive conference to bolster our knowledge of the most effective SEO tactics even further."

Getting this information straight from Google and Bing is the most direct approach to doing that, according to Kenny Graham, SEO Specialist and Web Developer.

TradeMark is also involved with the Tennessee Small Business Development Center (TSBDC.org) and the West Knox and Farragut Chamber, providing a free workshop series on marketing and advertising for local business owners, executives and even start-up companies in the greater Knoxville area. The next session will be held at Suntrust Financial Center at 9950 Kingston Pike on April 3rd from 9-11AM. Interested parties can get more information by contacting the TSBDC at 865-246-2663.

The last two sessions of the workshop series will focus specifically on websites, search engine optimization, search engine marketing, and social media. The series is a perfect opportunity to learn some of what will have been shared at the SES conference.

One of the keynote speakers at the conference was Avinash Kaushik a Digital Marketing Evangelist at Google. Avinash has received rave reviews for bringing his energetic, inspiring, and practical insights to companies like Unilever, Dell, Time Warner, Vanguard, Porsche, and IBM. Avinash received the 2009 Statistical Advocate of the Year award from the American Statistical Association, and the 2011 Most Influential Industry Contributor award from the Web Analytics Association.

To find out more about TradeMark Advertising, visit trademarkads.com.

Published March 24, 2012

 


     
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